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Informative Articles

Amazing Faith
Several months ago, I sat at my computer and watched the MSN video clip that recapped Ashley Smith's encounter with Brian Nichols. As I watched in awe, I was amazed by her amazing faith in God. I asked myself, "If I were in that situation, would...

Ancient Remedy for Yeast Infections
One of the world's most versatile and effective natural remedies may already be lurking in your kitchen. Once considered to be mere folklore, the scientific community has proven the numerous beneficial aspects of garlic. From lowering cholesterol...

Beat High Prescription Drug Prices
Anyone who's been to the pharmacy to fill a prescription lately is well aware that prices on prescription drugs have gone through the stratosphere. But there are steps you can take immediately to reduce your expenses in this area....

Before You Look for Health Insurance
Copyright 2005 Richard Keir Shopping around for medical insurance can be a confusing business. You need to keep your wits about you and keep track of the benefits and costs of each policy and each type of policy. Too often we tend to look at the...

Habit And Momentum
Habits are hard to break and easy to form. Is that true? Well, to an extent, yes. The longer we keep a habit, the more it becomes part of our subconscious, and breaking it does indeed take a lot of hard work from the conscious mind. The...

How to Perform the Heimlich Maneuver
On average 3,000 adults die per year as a result of accidentally inhaling and choking on food. When food gets stuck in your throat, it blocks your trachea making it very difficult to breathe. Because the airway is blocked, it may take less than a...

In Order To See The Light, Think Dark
Recently Peggy Noonan entitled her weekly column in the Wall Street Journal, “Think Dark.” If it’s still up, you can find it here: http://www.opinionjournal.com/columnists/pnoonan/ . Noonan is writing about the Pentagon/commission plan to close...

Remarkable Source Of Self-Confidence Revealed.
How many people do you know with impressive self-confidence and courage? The kind of confidence that tackles every obstacle before them without considering turning back? Would you like to develop this kind of belief system for yourself? Try...

Superb Skin Disorder Relief found in Common Diaper Rash Ointment
"Accidental" discoveries are made each day. Common substances can sometimes be utilized for other purposes in which they were initially intended. One of these common substances, also known as the widely-used diaper rash ointment, (specifically) ...

The Rhinoplasty Procedure -
While most people have heard of rhinoplasty or nose surgery, most do not know what the procedure entails once you enter the hospital operating room. Once you are in the operating room and have spoken with the people who will take care of you...

 
 
 
Create a Quality-Minded Dental Practice

You are a CEO – Create a quality-minded practice

Whether your annual cash receipts exceed the million-dollar mark or you are at a more modest level, the fact remains the same - you are running a business. You are the leader and it is your responsibility to set quality standards.

The pro-Socratic philosopher Heraclitus said that one can never step in the same river twice. He meant that the world is a place of constant change; so, too, is your dental practice. By having an established set of quality standards that act as an anchor, your business can move ahead when the waters are smooth and ride it out during the storms that periodically blow through every practice.

There are eight essentials that really ought to be in place for a practice to qualify as truly quality-minded:

·A deep understanding of the patients so that their wants can be translated into service.
·A plan to keep improving all operations continuously.
·A system for measuring these improvements accurately.
·A strategic plan

 


based on benchmarks that compare the practice’s performance to the world’s best.
·A close partnership with patients and associates that feeds improvement back into the practice operation.
·A long-lasting relationship with patients, going beyond the delivery of service to include sales, service and communication.
·A focus on preventing mistakes rather than merely correcting them.
·A commitment to improving quality that runs from the top of the practice to the bottom.

These essentials are fundamental standards that are necessary for your practice to move from the here of current quality to the there of its true competitive potential. Commit to complete patient satisfaction and constant improvement, and develop the discipline to build these beliefs into everything you do.

About the Author

Laura Peters is the administrator of Two Suns Marketing & Design. This firm serves dental professionals exclusively. Laura Peters has been in the public relations and marketing field for over thirteen years.