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Get more visitors to your website using free Traffic Exchanges
Trying to get traffic to your new website or to your gateway pages for an affiliate program can be difficult if you are just starting out and have little or no advertising budget. This article will explain how you can use traffic ...
How to get directories to submit your site - with this 5 steps guide!
How to get directories to submit your site - with this 5 steps guide! So you have completed that new site and want to start your site promotion campaign by getting listed in some directories? Well,definitely a good idea, because those directories...
How to Rectify The Two Most Common Mistakes That Every Music Site Makes
Music marketing is by and large difficult for most artists, that is something we need to realise. Marketing yourself, being confident to allow people to listen to your tracks and most importantly, handling criticism takes a bit of time to get...
How To Take Advantage Of Your Competition
When people market their business, they pay little attention to their competition. However, they can learn a lot from them. Your competition plays a large role in your business and in your marketing efforts, so don't ignore them. There is an...
LED Score Boards
LED scoreboards can be utilized in most of the sporting event for eye-catching effects replace traditional scoreboards. This high- tech lighting system is both energy – efficient and able to produce a very bright light. LED scoreboard...
Making Your Purpose Your Business, Step#4
Step#4 – Organizing & Developing Online Content If you have done your homework then you are ready to organize and develop what will be your online content. Your content is very important as it will be used for promoting you, your work,...
Mini Bike Madness
A new craze has caught on in the United States, and it all boils down to a much smaller version of the motorcycle knows as pocket bikes, mini bikes, minimotos or mini choppers, depending on who you ask and where they live. The first models were...
SEO & Competition Analysis – Part One
Analyzing your competition should be the second step taken during the SEO process (right after and sometimes even during keyword selection). Looking at what and how your competition have positioned their website where you want yours to be placed...
The Best Traffic Generation Tool Is Free
Although search engines have been around since the beginning of the Web, many businesses (large and small) are just now waking up to the gigantic benefit search engines provide. What other medium gives you - at absolutely no cost whatsoever...
Website Promotion 10 Insiders Secret For Writing Profitable Ads
Do what I did. Learn these 10 insiders' ad writing,
website promotion "secrets", and explode your website
traffics and sales:
1. You can get ad copy ideas by studying similar
product's advertising material. Collect their...
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When In Doubt, Ask!
In the rush to get online, have you ever found yourself skipping over the research fundamentals, like our Online Wannabe?
For instance, do any of the following sound familiar?
Online Wannabe: (checking off the list) OK, signed up for a few affiliate programs, posted the provided websites...I know there are a lot of people online just like me, and I KNOW they'll want this.
(time goes by....but nothing happens)
Wannabe: Ah, c'mon! EVERYONE needs this product - it's a sure thing! Everyone says so! Maybe if I place more ads - I'll just stick a classified in this one - it has tons, so I'm sure a lot of people are reading it.
(...still nothing)
Kindly Online Mentor-Type: Maybe you should do a little research into your market - have you done a survey? Do you know what your market wants? Have you asked at the forums and discussion boards? Have you checked out your competition's ezines?
Online Wannabe: Research! Big yawn! It's boring, and I'm busy. I don't have time to do all that...You know, this online stuff isn't as easy as I thought. And I'm running out of money. Maybe I should go back to my old job...
OK, enough of this...bottom line: skip your research, and you lose. And not just your money; ultimately, you could lose your business.
Regarding surveys, have you ever done one? They are a quick and popular method for getting inside customer's heads, to discover their problems (that you could solve!) and what they really want. They've been around forever, and for good reason: they work.
If you have an existing business, aside from valuable customer insight, a survey could also uncover problem areas that you may not be aware of. Fix these, and you have a great opportunity to bring in new customers while keeping current ones in 'buying mode.'
Granted, doing a survey online comes with its own set of challenges. With everything moving at light-speed, you'll need to figure out how to grab their attention. Offering an incentive for participating (a free bonus, a cash
prize, a product discount) is one proven method for improving the rate of response.
If you're new, and don't have a customer list to survey, you have a few options. For example, if you've a good track record (and the moderator clears you first), you MAY be allowed to conduct a quick survey in a forum. If you want to post a survey on your web site, Bravenet has FREE surveys and polls that can be easily integrated (http://www.bravenet.net).
Other things to keep in mind with surveys:
* Keep It Honest. Tell the participants your goals behind the survey. What you'll be using the information for (product development, whatever). Be upfront.
* Keep It Anonymous. People will always feel more free to really tell you their thoughts if they know they won't be identified. Guarantee that the information will be kept confidential and not sold or abused in any way.
* Keep It Quick And Easy. A fast multiple-choice poll or survey, that takes minutes (not hours), will have a better chance of getting answered. If you want, include a field at the end for participants who want to give additional comment. But try not to make typed answers mandatory.
Doing your research at the beginning helps avoid headaches later on, and will make your business profitable, faster!
_______________________________________
Paula Morrow heads http://www.idealmarketingcorp.com.
She specializes in public relations, information marketing and creating
cashflow systems. Her newsletter, IDEALProfits, is now read in 12
countries. Subscribe and receive 5 BONUS ebooks worth $149!
http://www.idealmarketingcorp.com/subscribe.html
About the Author
Paula Morrow is webmaster of http://www.idealmarketingcorp.com and has extensive marketing experience earned from 20 years in the public relations, entertainment and advertising worlds. Now applying this experience to the Internet, she enjoys creating cash-generating systems and coaching new marketers on innovative ways to promote their businesses both online and off.
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