Search
Recommended Products
Related Links


 
 

 

 

Informative Articles

A Covert Nitro Tactic To Capture 70% of Your Competition's New Subscribers
Copyright 2005 Rick Miller In a recent interview with Tellman Knudson for the List Crusade program, Kevin Wilke, co-founder of Nitro Marketing, revealed some of the insider secrets that allowed his company to quickly become one the most respected...

Astounding 1892 Golf Book Predicted TV, Golf Carts, Women's Liberation
Did you hear about the strange little book, written in 1892, that predicted such wonders as bullet trains, digital watches, television and women's liberation decades before those things came to pass? The book leapt into the news in early 2005...

Carrom
Carrom is a board game played by 2 or 4 players against each other. The principles of carrom are very similar to pool, snooker or billiards (without the cues). The objective of carrom is to pot all your carrom pieces before your opponent, using...

How to Find Out What Your Web Surfer Prospects Want
Who wouldn't love to have a crystal ball to see the future? Can you imagine an easier life as an Internet Marketer if you knew before hand what your prospects are looking for? Instead of "pushing" pages,and see what "sticks", you'd concentrate...

Monaco Yachts
Sea and rich people: where else to find a better combination than in Monaco! A real yacht parade can be admired throughout the year in the Hercule Port besides the local yearly yachting events. From imposant, big-sized ones to neat, small, jewel...

Rick Day Ribs Recipe & Cooking Hints
Pork ribs are purchased in SLABS, consisting of about 15 bones in each slab. A RACK is a SLAB cut in half (6-8 bones). Ribs come in four categories, defined by the location on the hogs rib cage they are cut from: COUNTRY STYLE...these are more...

Six Steps Towards Successful Buying at eBay Auctions
Buying on eBay can be very rewarding, either in terms of being able to pick up items cheaply or for hunting for hard to find items. Although generally the experience is good, there are instances where things can go badly wrong. These tips, based...

The Evolution of Man - The History of Hunting
Perhaps one of the eldest activities on the face of the planet is hunting. The history of hunting, as a result, is also one of the most diverse. Hunting for food has always been something that human kind has had to do, dating back to the...

The Pros And Cons Of "Bid Gaps"
Introduction: When doing Pay Per Click Advertising you'll often see "Bid Gaps" emerge among the cost per clicks of the keywords you're bidding on. For example, the top three positions for the keyword "Mortgage" may be listed as: Position # 1 $1.00...

What does the term Anamorphic mean on a DVD?
What does it mean when a DVD is described as being ” Anamorphically Enhanced”?. Basically this means that the picture is stretched vertically on the disk. When the disk is played the picture is resized by the DVD player depending on the shape or...

 
 
 
Is Your Web Site Generating any Business?

Is your web site generating the traffic and/or actual business you originally thought it would?

Many Realtors are realizing that just having a web site is not a panacea to generating sales. Through a very small informal survey, (that I personally conducted with fifty San Diego
REALTORS) I've concluded that the average Realtor's web site
generates less than 50 unique hits per month. Unique hits are single page views from one URL within a 24hr. period. This is very important because many people confuse hits with unique hits. The problem is that simplistic tracking tools may only track hits. A hit, within this context, usually includes the individual visitors and the total number of graphics that load when that page is visited. So, one visit could show as six hits if the page visited has five graphics!

Worse, the vast majority of agents have not generated any actual sales from their sites in over a year.

However, just
having a web presence, will in most cases not pay for your site hosting fees. I have outlined five tips that could improve your web traffic and client generating potential below.

#1. Name your site to be found. Select a URL that incorporates some of your keywords. Consumers search by key words, such as the city or neighborhood they want to live in. Which site do you think would generate more search engine hits:
www.bobschwartz.com or www.rancho-santa-fe-real-estate.com? (Interested in owning this Optimized Rancho Santa Fe URL? Now about one for La Jolla or Coronado? . . . send an email to sofia@websitetrafficbuilders.com )

Even if you have great name recognition in your local neighborhood, a relocation buyer considering Rancho Santa Fe will most definitely find the second site before the first. Result: Incorporating key words into your URL will increase your chances of being found in a key word search. CLICK HERE to see what url can own thru Network Solutions, the 1st. & largest register of URL's!.
#2. Be wary of placing 'Free' content links on your site. Many site
enhancements such as links to weather,

 


maps, newsletters, etc., take your hard won visitors off your site, and in many cases they never return. Worse yet, when viewing off site information, your potential clients have a high probability of being exposed to your competition's
ad or banner. All of the 'Free' information links earn revenue from
selling ads. The same is true of many banner exchanges. Do you really want to join a banner program where your competitor's banner is exposed on your site?

#3. Hire a professional. Unless you have the time and talent to create a good site, leave it to a professional web designer. Preview their other sites before hiring them. (click here to view a $199 web site design special )

#4. Beware of the mass real estate 'cookie-cutter' web site design
packages. Although relatively low cost, many do not give you up-date
control. Plus, except for a page or two of individualized pages, the
content of these sites are the same for hundreds of your competitors.
Your site will never stand out by going this route.

#5. Use the tricks ISPs use. Try this: in your favorite browser, type
in your URL domain name e. g., (http://www.websitetrafficbuilders.com)
but, omit the www. prefix! Could you access your site? If not, you
probably received a "404 URL NOT FOUND" error message and this means
you are losing potential traffic! Top Internet Service Providers
(ISPs) program their servers to access sites without the www. prefix.
If you could not access your site with the above test, a simple call to your ISP should resolve this immediately.
© By Bob Schwartz, CRS, GRI co-owner of http://www.websitetrafficbuilders.com
For other informative search engine articles, visit: http://www.websitetrafficbuilders.com

About the Author

Bob is a Certified Residential Specialist, associate broker with Century 21 Award in San Diego Ca. & co-owner of http://www.websitetrafficbuilders.com. web site placement specialists and
distributors of Epson compatible inkjet cartridges. Bob can be contacted at: bob@websitetrafficbuilders.com