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Apache, MySQL and PHP for Windows
"Even if you are a seasoned PHP, MySQL and Apache guru, the checklist below will still be helpful in your installation process."
Apache, MysQL and PHP for Windows could be a nice nice thing to have on your Windows workstation. You...
Dont Put Your Slogan in the Title Tag - Optimize Your Web Pages
Don't just put your slogan in the title tag when you formulate the copy of your website. The formulation of the title tag is the most important single aspect when you fine-tune your website:
1. It is what people first read when the listing of...
Help Your Customers Buy More Make Them Feel Safe
You have permission to publish this article free of charge either electronically or in print, as long as the bylines are included. A courtesy copy of your publication would be appreciated. One of the biggest fears of online consumers is that they...
Make Your Web Site User-Friendly
Making a web site is easy. Making a good web site is not so
Many people have email newsletter as a addition of their web site. They want to retain their visitors by offering them to subscribe to their newsletter. This way they ensure that they...
Personalizing Your emails? An Amazing technique that doubles your...
An simple yet amazing technique to increase your click thrus and profits of your Ezine. Personalizing Your emails? An Amazing technique that doubles your Click throughs and Profits!
Are you publishing an ezine or offering an email course? Are...
Techniques to get More Traffic to your weblog
A)Blogging page no different from a website page. Many
Bloggers believe that posting blogs regularly is the best and
only way to get the blog promotion.While posting a blog entry
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"We Were Taught To Say 'Thank You' ...
"We Were Taught To Say 'Thank You' ... Have We Forgotten HOW?" copyright 2002 John Evans When you get an order, do you remember to say Thanks to your customer? If someone requests information from you, or even your autoresponder, does the...
Website Hosting 101 - Learning The Basics
As a beginner trying to find the right web host for your website is often daunting. The jargon used by most web hosts often goes way over your head. In the Hosting 101 section, BrandBlast has 6 lessons for the beginner who wishes to learn the...
What Is A Traffic Exchange?
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Why Aren't You Using CGI
The very name CGI used to send chills up my spine. For years I put it in the 'too-hard-basket'. But like most things in life, CGI is not as scary as it seems. If you have a cgi directory on your website and you know how to FTP files, chances are you...
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Internet Marketing Tools -- Autoresponder Basics
Autoresponders are one of the most widely used promotional tools on the Internet. They're also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to any email message received with an automatic response.
Autoresponder programs vary from autoresponse messages set-up within an email program to a script that runs on a server. This script may run a web-based autoresponder system that utilizes a web page form or it may run with a pop email account on a server.
Autoresponders can assist you in automating many of your daily tasks including:
Customer Follow-up
Following up with your customers is an important part of providing good customer service. Not only is it an essential part of developing a good relationship, but it will also enable you to introduce new products.
Although sending out a personal message to each of your customers may not be possible, an autoresponder can provide them with the illusion that your message was personally sent.
Order Confirmations
If you're processing orders online, manually sending each of your customers an order confirmation can be very time consuming. By creating a standard letter and placing it within an autoresponder that allows personalization, you can eliminate the need to manually respond -- while at the same time, provide good customer service.
Articles for Publication
Writing articles and allowing them to be freely published, with your bylines, is a highly effective promotional strategy.
If you would like to enable your visitors to have access to your articles around the clock, place them within an autoresponder. This will enable your visitors to send an email to a specified email address and instantly receive your article.
Autoresponder Courses
In addition to the standard autoresponder systems, there are also autoresponders that can send an unlimited number of follow-up messages. These follow-up messages can be automatically sent out at predetermined intervals. In other words, you can set up your autoresponder to automatically send out a new message each day for as many days as you would like.
This powerful technology is currently being used by some of the top online marketers to reach thousands of potential customers. As you may know, it may take up to seven contacts with a potential customer before closing a sale. By setting up an autoresponder and offering a free autoresponder course, you can completely automate a portion of your marketing efforts.
Selecting a quality autoresponder service:
When selecting an autoresponder service, there are many factors that need to be taken into consideration to ensure maximum performance:
Personalized responses - Gives the recipient the illusion that your message was sent specifically to them.
Automatic follow-ups - Studies have shown it may take up to seven contacts before closing a sale.
Unlimited
text length - If you are inhibited by the amount of text your autoresponder may contain, you may be forced to revise a successful sales letter, ultimately costing you business.
Free Unlimited updating - You must have the ability to update your autoresponders.
Automatic Notification - You must have the ability to track your ad's performance. You should be instantly informed each time someone requests your information.
Although many web hosts provide their clients with one-time autoresponders, if you're planning on sending out follow-up messages, you'll want to use a more advanced autoresponder.
GetResponse http://www.web-source.net/cgi-bin/t.cgi?l=gr
An advanced autoresponder system that will enable you to not only personalize your messages, but it will also enable you to send an unlimited number of follow-ups.
Cost: Advertising supported
SendFree http://www.web-source.net/cgi-bin/t.cgi?l=sf
A one-time autoresponder system with a unique advertising opportunity. This autoresponder is also an ad exchange that enables autoresponder owners to receive free promotion by exchanging ads. Your ad runs on other members' autoresponders and their ads run on yours.
Cost: Advertising supported
AWeber http://www.web-source.net/cgi-bin/t.cgi?l=aw
AWeber provides an outstanding autoresponder system that will enable you to take complete control over your autoresponder marketing campaign. This professional autoresponder service provides you with all of the following:
Send HTML or text messages Subscriber signup via email or web form Easily import and export opt-in subscriber lists Automatic removal links within each message Unlimited message length Completely personalize your messages Advanced autoresponders with six follow-up messages Statistics and graphs
If you'd rather have your own autoresponder system that resides on your server, I recommend using AutoResponse Plus: http://www.web-source.net/cgi-bin/t.cgi?l=autoplus
Autoresponders are one of the most widely used marketing tools on the Internet. Although they can't completely automate your business, they can certainly save you hours of valuable time, and increase your profits considerably.
About the author:
About the Author:
Shelley Lowery is the author of the acclaimed web design course, Web Design Mastery. http://www.webdesignmastery.com And, Ebook Starter - Give Your Ebooks the look and feel of a REAL book. http://www.ebookstarter.comVisit Web-Source.net to sign up for a complimentary subscription to Etips and receive a copy of the acclaimed ebook, "Killer Internet Marketing Strategies." http://www.web-source.net
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