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12 Ways to Increase Traffic and Sales (Part 2)
1. Try out new business opportunities. You could combine them with your current business. It could add an extra profit stream to your web site. You could join affiliate programs, MLMs, drop ship selling programs, etc. Another idea would be to joint...
Einstein, The Universe, And Leadership
Every since serving a hitch in the military, I have been nagged by the question that's been hanging around leadership since time immemorial: How can some leaders persuade people to believe in them and follow them and other leaders can't? But it...
Hooked On Books? Write A Book Review For Your Target Audience
If you are burned out with writing how-to articles to promote your business then consider writing a book review. I recommend you write a review about a book you enjoyed that is related to your products or services. Your...
How to Evaluate an Affiliate Program
There are thousands of affiliate programs offering wide range of benefits to their affiliates. However, many of these programs and the claims they make are not to be trusted. Good affiliate programs provide tremendous earning opportunities, but they...
Reciprocal Linking
Reciprocal linking is considered by many people the most effective way to increase traffic to your website. You often get hits from the web sites that you have exchanged your links with, and reciprocal linking also helps boost your search engine...
Stocks: Reduce Risk Yet Maximize Profits
It is important to note that every smart investor wants to minimize risk while maximizing profit potential. Yet conventional investment theory tells us that in order to increase returns, you have to increase risk. You may be surprised to find...
The Advantages Of Being An e-Book Writer Or Publisher
All well known experts have agreed that informational products especially eBooks are without any doubt the number one home based business opportunity. They are much easier to create than one may think. Everyone can create an ebook and make big...
The Problem With E-Books
One of the most popular online ventures is selling e-books. People are hungry for information; that’s why they’re on the Web in the first place. And e-books are cheap to produce and distribute. However, I’ve come across quite a few new...
When Your Office Is Home
It's easy to get obsessed. Really, it is. With work, with the almighty dollar, with achieving and building your business. When your office is home, there is no clock to punch, no rush hour drive to get as far away from the madness as possible....
Work Is A Four-Letter Word
I can hear the jokes already and most of them are not politically correct. Let me throw out a word that we often don't attach to work and yet I think it is a word of redemption, of contribution, of achievement, of community, and ultimately, of...
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5 Tips for a Safe Online Job-Search
Conducting a job search using the Internet has definitely transformed how jobseekers contact hiring companies. The availability of copying and pasting a text version resume into a form at a company’s website has laid the foundation for an easier and more convenient process. No longer does a jobseeker need to spend hours with the traditional method of printing and mailing his resume to countless recipients.
With the Internet’s convenience, a breeding ground for scam artists continues to grow each year as well. Identity thefts have increased to an overwhelming 10 million cases per year, and many of them are the result of phishing — not surprisingly, the employment industry is under attack as well.
Phishing is an attempt to extract personal information through what appears to be authentic emails. If you are job searching, an email from a seemingly interested recruiter, for example, may not raise a red flag with you. You may think that the contact person and company listed are legitimate, yet looks can be deceiving. Knowing what to look for and how to spot fraud (or potential areas for abuse) can be the best deterrent to ensuring you have a safe experience while conducting your job search.
Be leery of submission invitations.
Scammers and spammers follow the same patterns. Mass emails are sent to an enormous list of recipients. Not everyone on the “hit list” is searching for a new job; however, only a small number of people need to be convinced, or tricked into believing, the email is authentic in order for the scam to be deemed successful. Receiving an email from a recruiter who states, “We saw your resume on the Internet, and we find your skill set to be perfect for one of our clients. Please complete our online application through the below link.” Ask yourself a series of questions: Did you send your resume to this recruiter? Visit the company’s website (type the web address into your browser, avoid clicking the link in the email); upon further examination are they reputable? How did they hear about you? Call the company if necessary. Always proceed with caution when you receive a cold-contact email from someone.
Avoid responding to requests for personal information, such as a social security or credit card number.
Let’s say you receive an email from what appears to be a well-known job bank. The email states that your account needs your contact and payment information to be updated in order for service renewal. You click on the link and you’re taken to a page that looks, feels, and “smells” right. You proceed by submitting the requested information. The link appeared safe, but you were taken to a site designed to defraud you. Reputable companies will rarely ask for personal information via email so examine every incoming email for validity.
When purchasing from a resume writing or resume submission service, for example, ensure information is encrypted upon hitting submit.
Encryption, in short,
ensures the private information you submit online is kept safe. When at your browser, you can recognize an encrypted form when the root URL starts with “https:” instead of “http:” or seeing the padlock present in the bottom right corner of your screen. Purchasing from companies having added security measures in place can ensure your private information avoids the hands of ill-willed people. Learn more about encryption by reading Jeff Tyson’s article titled, “How Encryption Works,” at howstuffworks.com.
Read and understand the privacy policy of sites you patron.
The Better Business Bureau possesses a strict policy for members who do business online. A privacy statement must be displayed on the company’s website, no exceptions. High business practices are a necessity for maintaining the trust of online buyers; and the BBB understands the critical importance of trust among consumers. A privacy statement outlines what type of customer information is collected and how it’s used. Alliances and partnerships, for example, arrange for Company A to sell or pass on client information to Company B. The information transferred or sold could be basic, like name and email address, or far more in-depth like name, address, social security number, and phone number. No matter how basic or detailed the information, the company must have the logistics spelled out in their privacy policy.
Tell!
Reports show an estimated 80% of online fraud goes unreported. If the proper authorities aren’t aware of the magnitude of fraud that actually exists on the Internet, then getting the much-needed funds to battle the problem will take more time. The Internet Fraud Complaint Center (ifccfbi.gov) has an online complaint feature for individuals to report phishing attacks. The IFCC report process requires basic information, including information on the perpetrator and type of fraud.
In addition to filing a complaint, forward the fraudulent email to the legitimate company. Phishing is smearing the good names of countless companies, and notifying the company about the scam can also help the fight. Companies being brought onboard will ensure well-rounded efforts to this epidemic.
Avoid giving your information out freely. Whether you’re at the end of a phishing attack or the job application requires more information than you’re willing to provide, proceed with caution. Much like you’ll analyze job opportunities; intensely examine each person who receives your personal information. With safe online practices, you’ll get the best return from your job-search efforts — instead of spending hours filing a police report and calling credit bureaus and credit card companies.
Read more articles from Teena Rose by visiting, http://www.resumebycprw.com/resume_articles.htm
Teena Rose is a certified and published resume writer and author of "20-Minute Cover Letter Fixer" and "Cracking the Code to Pharmaceutical Sales" (available within the Resume to Referral bookstore)
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