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8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure
Copyright 2005 The IWE, LLC. All Rights Reserved. RSS (Real Simple Syndication) is the new technology on the block and is taking the Internet by storm as Internet marketers are hurrying to incorporate this new form of communication and technology...
A Basic Introduction to Blogging
Copyright 2005 Mal Keenan Web logging first appeared on the net in the mid-1990s. The term “web log” was initially coined refer to a server’s log file and then expanded to include the meaning of online personal journaling. Later on, to avoid...
A web traffic secret guaranteed to give you 16,807 visitors to your blog on a regular basis
If you are interested in getting even higher traffic to your blog by making use of the real power of the net, please read on. This article is written in question and answer fromat. Q- Is it really possible to get traffic running into millions to a...
Blogging for Business - Should You?
Copyright since 2009 Peter Tarrida del Marmol
So you've heard that having a blog is a good idea for your
business, but are you sure WHY it's important? Understanding how
blogs operate and how to use them for your business will give
you great...
Blogs, Blogs, Blogs! What They Are, and Why They Matter.
I remember that it was not that long ago that I did not know what a blog was or what one was for. Now blogs are everywhere and anyone with a computer and Internet access may be writing one. If you are new to this whole blog phenomenon let me...
Competing with the Big Names
If you have ever been in an industry with long established, big name companies then you know it is hard to beat them in the search engine rankings. So you go to their pages to see how they are ranking so high, but they are not using the techniques...
Free Internet secrets that will instantly drive up your traffic and sales
The following 3 secrets revolutionized my life. For years I had tried everything I knew with no success. It didn't matter that offline I was a very successful marketing expert, online success remained elusive. The moment I discovered these three...
How to Create Your Own Blog Using Blogger
It takes only a few minutes and is easy to setup your own weblog using the Blogger weblog system. By completing only three simple steps, creating an account, naming your blog and choosing a template, you too can join the thousands of people now...
How To Promote Your Online Store
Copyright 2005 Denise OBerry OK. So you took the leap and started your online store. But, oops, there are no customers and your store is lost in the crowd. All is not lost. You just need to be very creative in how you market your site. The key...
The Viability of Blogging to a Niche Market
Copyright 2005 Mal Keenan Niche marketing is an old and very successful marketing strategy whereby a company focuses on marketing and selling to a clearly defined segment of potential consumers. The company earns by supplying a unique product or...
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How To Promote Your Online Store
Copyright 2005 Denise OBerry
OK. So you took the leap and started your online store. But, oops, there are no customers and your store is lost in the crowd. All is not lost. You just need to be very creative in how you market your site. The key thing to remember as you market your site is "people buy from people, not companies."
To make money online: 1) You must get traffic to your site. 2) You must convert that traffic to paying customers. To begin simply create a T-chart. Label one column "Traffic" and the other "Conversion." Then brainstorm what methods you will use to to make those happen and turn them into an action plan.
Traffic suggestions for you:
* Pay per click
* Offline advertising
* Article marketing
* Newsletter
* Autoresponders
* Word of mouth
* Joint ventures / strategic partnerships
* Talks to groups
* Participation in online forums / discussion groups
Most online stores are extremely competitive (what's not these days?) and they compete on price - one of the worst ways to compete. What you need to do is find a way
to take the focus off the money, find your unique value and promote it from there.
So how do you do that? First you have to know who your prospect is so you can speak to them directly. Hint: Your market is not everyone or anyone. Once you know who your prospect is, you can implement tactics that will convert them into customers.
Here are some ideas that will help your conversion rate:
* Bundled products
* Free gift with purchase
* Regular newsletter
* Autoresponder course
* Helpful content on your website
* Companion blog for your website
These should get you thinking about where you need to go. This is not by any means a complete, comprehensive list -- just a start. Begin by putting all of your ideas together in an action plan. Use your action plan to drive what you do every day. Spend at least one hour on these tasks per day. In no time you'll find you've made a lot of progress.
About the Author
Denise O'Berry helps small business owners take action to grow their business. Find out more at http://www.smallbusinessmatters.com
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