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11 Ways to Promote Your Blog
1. Ping weblogs.com and other search engines. When you ping a blog, you are telling the search engine that you have updated your blog content and that your listing should be refreshed. Weblogs.com is a blog update notification service that many...
Blogging for Business
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Catapult Your Traffic With These Web Site Add-Ons
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How to Determine Good Online Business
Many people would like to start an online business, but sometimes get confused by so many offering letter which contained with hoax and seemed like scam things. If you like to determine whether an online business is reputable one and do will give...
Is Blogging Necessary to Your Internet Business?
Almost three years ago - We used to keep in-touch with your customers using phone calls, email messages and face to face meetings. Today the world has altered. Clients require even more continual updates, yet it's almost impractical to meet with...
Primer to Selling Advertising on Your Site
The number of sites on the Web today is almost infinite, with new ones popping up every day. There are multiple types of sites: portals, "brochureware," content sites, directories, search engines, and ecommerce sites, to name a few. Those that do...
SEO - threading your keywords
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Using Blogs to promote your Home Business
A trend that has been rapidly growing on the net has been the use of blogs, also known as web logs. These may be very useful to you since e-mail applications such as ezines have been very hard hit recently from UCE (unsolicited commercial email),...
Webmaster Secrets for Top 10 Search Results in Google, Yahoo and MSN.
Webmaster Secrets for Top 10 Search Results in Google, Yahoo and MSN. In the following article, 3 simple steps that are easy to remember will reveal just how easy search engine optimisation can be once you know how. There are many websites...
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A Basic Introduction to Blogging
Copyright 2005 Mal Keenan
Web logging first appeared on the net in the mid-1990s. The term “web log” was initially coined refer to a server’s log file and then expanded to include the meaning of online personal journaling. Later on, to avoid confusion, the word “blog” was adopted to refer to personal journaling. Today a blog is defined as an online publication where an author puts his or her personal thoughts and opinions from the most intimate to corporate ideas, concerns or events, in chronological order on the net.
Although, there are as many kinds of blogs on line as there are people, most of these will roughly fall into these kind of bloggers: Personal Bloggers (the original use of blogging), then there are the organizational and business Bloggers.
Organizational blogs are meant to facilitate communications between its internal and external audiences. It may also provide information for the external publics’ use.
Business blogs promote products or services for profit. They also increase awareness about the company, as well as establish itself as an authority with customers, vendors, through publications that demonstrate their expertise in the market.
What are the kinds of contents that readers can find in a blog that’s for distribution? The authors’ ideas, opinions, expertise in his/her field of work, resumes, and home recipes,
pictures, streaming audio or video clips, e-books, poetry, works, products, services and consultations.
Why have blogs become very popular compared to websites or email? Most websites are infrequently updated, while blogs have instant publishing tools which permit the author to regularly update & introduce new content. Although both have great content, websites are usually impersonal in informing their audience. While blogs allow the readers to leave their comments and feedback, to hold two-conversations with the author, who usually does the publishing and can immediately respond to his/her readers.
The blogs’ abilities to reach and immediately react to an expanding mass of audience have made businesses and marketers use these as a strategic marketing tool. Additionally blogs are very efficient, cheap to use and can quickly distribute information.
However, before you decide to jump on the blogging bandwagon, take time to find out what are your objectives for creating your own blog. Is it a personal, organizational or business blog? This will help you decide on what your blog will contain, where you’d place it and what publishing tools you’ll be using.
About the Author
For more information on blogging and other aspects of Internet Marketing and Home Business visit Mal Keenan's personal blog:
http://www.home-business-tips-newsletter.com/blog/
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