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Boost E-Bay Profits with Audio
Can you boost profits significantly by adding audio to your
E-Bay auctions? According to a recent article on a net business
site the answer is a definite yes. In fact, one e-book author
suggested that adding audio to your auctions could...
Enjoy Driving With Audio Books
Did you know that A trucker working to the legal limit in the U.S. can rack up to 3,432 driving hours a year—nearly 10 times that of the average New York commuter or enough to listen to the unabridged audio book version of Bill Clinton’s My Life 77...
Home Audio Recording Fun
I'm not even sure how old I was when I got the gift for Christmas, but I remember thinking it was a pretty impressive piece of electronic hardware. It was really cool looking (technologically speaking), and I was awfully proud to own it. It...
Inner Head: Ear Worms & Audio Memes
Inner Head: Ear Worms & Audio Memes Memes Memes are "neurological instruction code" of behavior that is passed on from person to person, replicating itself like a virus. The key is that they are self replicating! Pronounced like "dreams", memes...
Online Audio Book Rental Services vs. Audio Book Buying Services
Many of out friends, colleagues and online questions regard the price of audio books. First, they want to get details about free audio books. And, then when they usually ask which is better: audio book rental or audio book buying. There is no strict...
Real Audio and Real Video, streaming media for your web site
Anybody interested in creating RealAudio and RealVideo content on their sites will find it's a great deal easier than they might have initially imagined. The instructions given below are for RealAudio on a Windows 95/98 computer, but the process...
RenewableEnergyStocks.com Presents an Online Audio Interview with Tom Djokovich, President and CEO of XsunX, Inc., a Building Integrated Photovoltaics Developer.
RenewableEnergyStocks.com Presents an Online Audio Interview with Tom Djokovich, President and CEO of XsunX, Inc., a Building Integrated Photovoltaics Developer. POINT ROBERTS, Wash., May 19th, 2005 – www.RenewableEnergyStocks.com (RES), an...
Should Cars Have High End Audio Cables?
For years it has been well understood in home audio that cables
can have a tremendous impact on a sound system, both good and
bad. Choose the right cables and you can expect a system to come
to life. Choose poorly designed cables, and you may...
The Revolution Of The Audio Books
Audio books have all the right terms to become a popular trend in the near future. Going a bit more far, there is even a reasonable chance that audio books will make the concept of books as we know it today disappear. Let us explain in the...
The Wonders of Audio Streaming
The Wonders of Audio Streaming
Are you currently living in a cave? and have limited access to
airwaves? Have no fear. Streaming audio is here.
Streaming audio delivers audio signal straight into your
internet without having to download...
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Avoid the Epidemic: Why 97% of Audio CD Products Fail and What You Can Do About It
A famous comedian was once quoted as saying ** Life is easy -
comedy is hard. **
Well there's a parallel expression in creating your CD and MP3
audio products:
"The equipment is easy . . ."
Sure, it takes some folks longer than others, but once you get
the production nuts and bolts down, you've got it forever.
So what's the hard part?
There is a huge disaster felling aspiring audio product
creators, stopping them in their tracks. Its increasing in
epidemic proportions. It can kill your product dreams (often
before they start).
And its entirely unnecessary and completely preventable.
That problem is overwhelm.
Now don't say, "Ugh! Another article on overwhelm!" unless
you're completely sure that it won't happen to you.
Because it probably will, and I can help you to avoid that fate.
Which is step one insuring your audio products rake in the
profits you deserve.
Because, in creating your CDs and downloadable programs,
overwhelm is largely SELF INFLICTED.
Ouch! I know that hurts. I know you'd like to believe overwhelm
happens TO YOU, that its an unwelcome guest that imposes its
will against your wishes. And in other areas of life that may be
true.
But in product creation, overwhelm is optional, and I'd like to
show you some ways of avoiding it.
First, ask yourself the following questions:
1. Should I be creating this product in the first place?
Everyone assumes just because their friend is making money with
audio, that it should be their next goal as well. And nothing
can be further from the truth. Yes audio is very sexy. Yes, it
can make you stand out in a crowd. But you need to have your OWN
reasons for doing it. The world simply doesn't need (and won't
buy) another copycat product.
2. Why am I creating this product?
I talk to a lot of people, who often ask me "HOW do I record my
teleseminars / CDs?" And rather than give them a pat answer, I
ALWAYS answer their question with one of my own: WHY do you want
to record your teleseminars / CDs?
And mean jackal that I am, I don't answer their question until
they answer mine. Because their answer to my question is FAR
MORE CRITICAL to their success.
And I am stunned how many times my own question is answered with
silence. Or with an overly simplistic answer like, "To create
passive revenue."
Well passive revenue doesn't grow on trees. And simply creating
a product doesn't insure it will begin flowing to you. The more
specific you can be on HOW MUCH revenue, generated over WHAT
PERIOD OF TIME and what you are willing to do to create that
revenue, the higher your chances for success.
3. Are you doing this because YOU WANT TO, or because some
HOT-SHOT said you need to?
Entrepreneurs worldwide are spending an increasing amount of
money on information they will never use and is ill-suited for
where they are right now. Its not that those products can't help
you . . . its that YOU need to supply that commitment and belief
yourself, rather than simply riding on the coat tails of the
latest bandwagon.
My own belief is that audio products can help just about anyone.
And I can help you do that.
However, the fire that creates a successful product must come
from you. It's the one thing I simply cannot create for you. I
can help you to tap into or rekindle that passion and belief.
But if it ain't there, it ain't there.
Look, I really appreciate the fact more and more folks respect
what I have to
say. I am grateful for your trust and hope to do
business with you in the future.
But I don't want you to commit any of your time to creating
audio products unless you really GET from inside yourself just
how powerful they can be.
Overwhelm generally happens for three reasons:
1. We don't have a big enough reason for doing something 2. That
reason comes from outside of us, rather than inside of us. 3. We
simply don't have enough space (or are unwilling to make the
space) for projects that ARE important to us.
So how do we solve this problem?
A. Make sure you have resources available for success BEFORE YOU
BEGIN
Even if you outsource the whole process, blockbuster products
don't happen by themselves. BE sure you have most of the
emotional, financial and scheduling bandwidth (or can create it)
to complete your project before you start.
B. Make sure you're not hijacking someone else's vision
Successful real estate investor Todd Dotson says, "Hope is not a
course of action." Sure, there are no guarantees in life.
However, there is often a direct correlation between how
successful we are at something and how important it is to us to
be successful at it.
I realize there are times in life we need to take a leap of
faith. And that the fuel of hope is often what gets us out of
bed. However make sure the dream is mixed in with enough resolve
and knowledge so you can handle any obstacles that come your
way.
Make sure the vision of success comes from inside, rather than
someone pontificating on what you need to do.
C. Prioritize
You simply CANNOT do #C unless you've first got A and B.
Because the biggest reason entrepreneurs are overwhelmed is
FAILURE TO PRIORITIZE: Trying to do too much with too little.
Yes, if you have a bunch of stuff to do, and its all equally
important, you're going to be overwhelmed.
Your ticket out of this hell is deciding what you must do, and
what you can let slide. To realize you can't do everything, but
can do what's important by letting go of what simply isn't worth
your time.
And you're going to find this hard if you're not willing to line
up the resources to make something happen, and you're not
committed enough to what you do decide to focus on.
The critical realization is you simply don't need everything. In
fact just a few strategies, successfully implemented can help
you make the breakthrough you're looking for.
Without this clarity, your attempts to prioritize will fail
because everything looks equally important. It will be
impossible to let any of them go.
And the ability to let things go is the key to dropping
overwhelm in its tracks.
Look, I know you're having a tough time digesting the fact that
techie stuff is not the biggest obstacle to creating highly
profitable products. What I'm hoping is that you find incredible
encouragement from the fact that what IS most crucial is
ENTIRELY within everyone's grasp, no matter how technophobic you
might be.
======================
copyright (c) 2005 by Robert Schultz. All rights reserved.
About the author:
Rob Schultz, the creator of the Audacious Audio Success System,
mentors cutting edge entrepreneurs to catapult their profits
with their own affordably produced audio and information
products. Receive your free "5 Audacious Avenues to Blockbuster
Audio Profits" special report, packed with crucial keys to
getting started at: http://www.audaciousaudio.com
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